About
The FirstWord Business School is a pathfinding business education institution that employs a perfect blend of global and local insights and strategies to educate entrepreneurs building profitable and valuable institutions.
Challenge
The institution needed a visual identity, a compelling vision and mission statement that is in alignment with the stakeholders’ vision and will equally appeal to the industry. Bespoke online platforms were needed to be developed and social media campaigns to create awareness and also drive conversion were equally needed.
Solution
Visual Identity Design | Brand Strategy | Brand Guide and Collaterals | Website Development | Social Media Strategy
Visual Identity
A befitting visual identity was developed for the business school. A logo that could perfectly blend with all backgrounds, and could be adapted to all platforms both digital and prints. The logo excellently depict the mission of the business school which is to raise entrepreneurial eagles through global standard education and exposure to proven strategies.
Brand Strategy
Jasper Phygitals facilitated a strategy session with the institution’s stakeholders where the brand strategy was defined and refined. A compelling vision statement, with motivating missions and peculiar values were carefully crafted.
Brand Guide & Collaterals
We developed a brand guide based on our interactions with the stakeholders and our topnotch insight into the industry.
Website Development
A functional, aesthetic and user-friendly website was developed for the school.
Social Media Strategy
A 30 days social media campaign was strategically crafted and executed with well researched copy and captivating designs. This was effective for massive awareness creation and lead generation.
